Fred Perry Clothing - A History and Informative Look at Britain's Biggest Fashion Brand
Fred Perry clothing is one of Great Britain's Fred Perry Outlet greatest contributions to the world. Started in Fred Perry Outlet the 1940's by three-time Wimbledon tennis tournament winner Mr. Fred Perry, over the past 60 years the brand has Fred Perry Outlet grown from its humble Fred Perry Sale sportswear origins into a brand that is recognised and respected across the whole world Fred Perry Polo.
The clothing brand started when, towards the end of the 40's, Mr Perry Fred Perry Outlet was approached by Fred Perry Outlet an ex-Austrian football player called Tibby Wegner. Wegner had developed a business mind after leaving profressional sports. He had Fred Perry Sale developed a new Fred Perry Outlet type of sweatband, one that was much lighter and more flexible than all the others available at the time. Wegner wanted the new Fred Perry Outlet product to not only be endorsed by Fred Perry, but to carry his name. Mr. Perry accepted and the clothing brand was born Fred Perry Outlet.
The new style of sweat band was a massive success which was thanks in Fred Perry Outlet part to a very clever Fred Perry Oulet marketing campaign. The Austrian Businessman and British Tennis Player duo had further plans to expand the range of products Fred Perry Outlet available, but could Fred Perry Sale not decide on a suitable logo. They both knew they wanted something that symbolised Fred's life, but it was a difficult Fred Perry Outlet choice. Mr. Perry was well known to Fred Perry Sale the British public not only for his tennis playing; but also his colourful love life (he had a string of Fred Perry Polo high-profile relationships with Fred Perry Outlet many women, four of which he married), he was part of the budding celebrity culture (glitterati was a popular Fred Perry Outlet term for this at the time) and Fred Perry Outlet was he beginning to be recognised all across the world, which is especially admirable as this was before the time of gossip-focused media and mainstream television Fred Perry Outlet.
Fred's idea for a logo was a pipe. He was a keen pipe smoker and Fred Perry Outlet felt this would make an ideal Fred Perry Sale logo as it symbolises his personal life rather than his professional one. Tibby opposed this as he believed that it would Fred Perry Outlet be unpopular with Perry's growing number of female Fred Outlet Sale fans. Between them they rejected many more Fred Perry Sale designs until they finally settled on the Laurel Wreath. This logo has stayed with the brand to this day, and has become Fred Perry Outlet synonymous with British Heritage, find sportswear, polo shirts and, of course, Wimbledon championship.
The bridge between sportswear and street designer Fred Perry Sale clothing happened during the 60's and 70's. The Fred Perry polo shirts had a surprising cult following from the 'Mod' culture of the time, who found it to be a perfect shirt in which to Fred Perry Outlet go about their activities. The polo shirts Fred Perry Outlet were made out of a very durable material, dealt with perspiration effectively and were aesthetically pleasing. Retailers were soon receiving requests from customers to ask Fred Perry to Fred Perry Outlet create polos with more colour on them (at this point, they only came in white), especially around the sleeve tips and Fred Perry Outlet collar.
In 2009, the clothing brand received a surge in its Fred Perry Outlet popularity and interest when they sponsored up-and-coming Scottish tennis player Andy Murray. Many of the nation's rock and pop stars were also Fred Perry Outlet seen proudly wearing the label, including Gwen Stefani and Blur.
While the recent years' of Fred Perry styles remain true in Fred Perry Sale spirit to the traditional looks and feel that they have been known for for over 50 years, they are in no way opposed to experimenting with different Fred Perry Sale styles with collaborators. Many big designers Fred Perry Outlet have worked with Fred Perry on collaborations and have created some stunning contemporary takes on the Fred Perry Outlet usual styles. Raf Simons is a fine example of this. In his collaborative work, he has re-imagined the conventional looks with a different approach, such Fred Perry Outlet as by using metallic material for the polo shirts or creating slim fitting but wool-filled Harrington jackets.
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